ISC West was hopping on its first day, with crowded aisles, packed booths and plenty of news to share. Much of the news consists of product announcements resulting from the rapid pace of technology development in the physical security market. It was enough to cause sensory overload.
Educating integrators and end users about security technology
Technology is moving so fast that it’s understandable integrators, not to mention end users, might struggle to digest it all and apply it to their security needs. Minu Youngkin of Allegion suggests that the pace of new technology introductions, as exemplified at ISC West, is a factor compelling a shift toward a broader conversation in the industry.
“We want to be more about the message, what’s important to an integrator,” says Youngkin, who handles integrator marketing for the lock manufacturer. “We...